Myriad Genetics

Modular-based Web Design Templates

Team: UX manager, Design Director, PM, TPM, Developers, UX Copywriter, and UI/UX designer.

My Role:
Rebranding Initiative: As a key contributor to our company's rebranding initiative, as a designer, collaborated closely with a Senior UX Designer and Copywriter and TPM. Together, our team spearheaded various aspects of the transformation. Here's a breakdown of my involvement:

1. Initial Process and Site Audit:

   • Worked collaboratively with the Senior UX Designer and Copywriter to define the initial process.

   • Conducted a comprehensive site audit in collaboration with the Senior UX Designer.

   • Systematically organized information based on audit findings for clarity and coherence.

2. Pre-Design Process:

   • Established a robust pre-design process to gather insights and requirements.

   • Conducted user research in coordination with the Senior UX Designer to inform the design direction.

3. Web Design Templates:

   • Developed modern and user-friendly website design templates.

   • Worked closely with the Senior UX Designer for optimal user experience and aesthetics.

4. Modular-Based Design:

   • Implemented a modular-based design approach in collaboration with the entire team.

   • Provided clear guidelines for development teams and external agencies involved.

   This collaborative effort, combined with a thoughtful pre-design process, not only contributed to the successful rebranding of our company but also showcased the synergy between design, UX, and copywriting. The seamless collaboration ensured a cohesive and impactful transformation, setting the stage for ongoing design excellence.

Collaborative interface design tools: Figma, Miroboard (Design sessions and team collaboration)
Design software: Photoshop, Illustrator